iFactor receives its seed funding in a round led by ROCA X and becomes the first Romanian startup to be listed on the London-based equity crowdfunding platform Seedrs.
The amounts raised will support the company in developing its services, as it aims to offer European private investors access to a new class of investment assets.
iFactor plans to heavily scale-up its operations in the next two years, starting from Romania, its expansion plans target markets such as the UK, Germany, Austria and Switzerland.
iFactor is the first European company to use a hybrid business financing model, it has been granted permission from the National Bank of Romania to include private investors in the business circuit, thus enabling them to easily invest in SMEs.
The fundraising strategy has been designed to attract multiple types of parties such as early-stage institutional supporters, (Roca X & Smart Impact Capital) business angels and strategic partners.
